Planning the focus
group.
1)
How many people?
2 form groups full of young people from a
minimum age of 11 to a maximum age of 16.
2)
What is the purpose?
To gather data on what our target audience
want to see in a music video.
3)
Where will they gather?
Do the forms one at a time in their form
rooms.
4)
When?
In the next few weeks.
5)
Why are their opinions valid?
To give us an understanding of what our
target audience want from a music video.
6) How
will we record it?
On video and on
paper.
7)
What’s the best case scenario?
We will gain informative answers to every
single question and perhaps even extra.
8)
What problems could there be?
The group not listening, not co-operating,
not understanding or giving false or unhelpful answers.
Focus Group Questions for Music Video.
1) What genre of music do you like?
2) What is a music video that you like right now? Why?
3) What attracts you to a video?
4) What is a good location for a pop song?
5) Should the location change throughout the video?
6) Would you prefer a boy singer or a girl singer?
7) Would you prefer a boy rapper or a girl rapper?
8) Would you prefer boy dancers, girl dancers or both?
9) Should there be lots of extras in the video or just the singers?
10) Would you prefer bright colours, black and white or both?
11) Should the outfits change or stay the same?
12) Should the video be animated or real life?
13) Do you still buy physical CDs?
14) How much money per month do you have to spend on music?
15) Would you like artist pictures, lyrics and information in the Digipak? Why?
Final Quesetionnaire.
Music video.
Focus Group Questions for Music Video.
1) What genre of music do you like?
2) What is a music video that you like right now? Why?
3) What attracts you to a video?
4) What is a good location for a pop song?
5) Should the location change throughout the video?
6) Would you prefer a boy singer or a girl singer?
7) Would you prefer a boy rapper or a girl rapper?
8) Would you prefer boy dancers, girl dancers or both?
9) Should there be lots of extras in the video or just the singers?
10) Would you prefer bright colours, black and white or both?
11) Should the outfits change or stay the same?
12) Should the video be animated or real life?
13) Do you still buy physical CDs?
14) How much money per month do you have to spend on music?
15) Would you like artist pictures, lyrics and information in the Digipak? Why?
Final Quesetionnaire.
Music video.
1. What Genre do like?
a) Pop
b) Rap
c) Acoustic
d) Indie
2. What music video do you like right now?
Why?
3. What attracts you to a video?
Dancers?
Fast moving scenes?
Colours?
Outfits?
Location?
4. What is a good location for a pop song?
Studio?
Party?
Outdoors?
Other? (Give a reason)
5. Should the location change throughout the video?
Yes
No
6. Boy singer or girl singer?
7. Boy rapper or girl rapper?
8. What dancers would you prefer?
a) boy
b) Girl
c) Both
9. Should there be lots of extras? Or just singers?
10. Bright colours
Black and white
Both
11. Should the out firs be changed?
Or stay the same
12. Should the video be animated?
Or real life?
13. Do you still by CDs?
Yes
No
14. How much money do you get a month to spend on music?
£0
£1-£5
£5-£10
£10+
15. Would you like artist info, lyrics and posters in the digi pack?
If so why? ________________________________________
If not why? _______________________________________
The focus group filling in their questionnaires.
Rough copy of results.
Typing up the results.
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